The role of the Caribbean Tourism Development Company (CTDC) will be a major point of discussion this week as the head of the Caribbean Tourism Organisation (CTO) Hugh Riley meets his counterparts in Guadeloupe and Martinique.
Riley, who is the Secretary general of the Caribbean Tourism Organization (CTO), is visiting these countries as part of a series of member-country visits to exchange information on the issues involving Caribbean tourism on an individual country basis and to identify solutions.
The CTDC is jointly owned by the CTO and the Caribbean Hotel and Tourism Association (CHTA), and was established to market the Caribbean brand.
Speaking on the decision to visit the islands, Riley said the CTO wanted to appraise the individual countries as to the state if the regional industry as well as to find out from them what kind of assistance they need to improve their tourism product.
“These are long-standing and active members of the CTO; and as the region’s tourism development agency, we welcome the opportunity to present to the leadership of these territories, as well as leading tourism stakeholders, an update of our services, and to discuss how we can assist in developing their tourism for the benefit of their people and the people of the Caribbean,” Mr. Riley said.
“CTO is focused on ensuring that its members receive current details on the services of the CTO and the direction which the marketing of the Caribbean brand will take,” he added.
While in Martinique, Riley will meet with President of the Martinique Regional Council, Mr. Serge Letchimy, the Martinique Tourism Authority’s Tourism commissioner, Mrs. Karine Roy-Camille, other experts from the tourism industry, as well as key representatives from the private sector.
He will then travel to Guadeloupe to meet with the Director of Tourism, Mr.Willy Rosier.
The team has already visited Anguilla, Aruba, the British Virgin Islands, Curacao, Sint Maarten, and the U.S Virgin Islands. It plans to visit other CTO member countries including Bonaire, the Cayman Islands, Dominica, Guadeloupe, Jamaica and Saint Lucia.©